When it comes to sunglasses no other brand has created a more iconic look and inspiring range of designs than Ray-Ban. Since 1937 they stand for quality and function, constantly coming up with new technologies to improve their products. Their models have polarized glasses that are highly resistant and long-lasting and have anti-glare and outshining features. With their philosophy Ray-Ban has managed to become the most popular brand of its genre. For their new campaign Ray-Ban ENVISION they are looking to connect with people who have a special purpose. You can go to the ray-ban.com website and submit your ideas and visions – the coolest and most extraordinary ones will get the support to be brought to life. Ray-Ban wants to see how you envision your possibilities through their iconic glasses. Upload your Ray-Ban looks with the mottos Never Hide and Envision on Instagram and tag them with #raybanenvision. Have fun!
To get a taste ourselves we got the chance to try out some of the models of their new collection. Since I have this long hair I always wanted to make a shoot inspired by Cousin It, and this seemed to be the perfect opportunity to be a bit more playful and experimental. Enjoy my unconventional Ray-Ban looks after the jump.
We got three models to try out: The all-time-favorite the Wayfarer with a grey matt metalic frame, the absolute classic the Aviator with silver frame and green lenses and the more technical model the RB4173 with exchangeable lenses.
The Aviator is one of the two very iconic models that have been copied a million times by other brands and still remains an absolute trademark of Ray-Ban.
In situations where functionality is more important than fashion the RB4173 comes in handy. It shapes around your head and protects your eyes from the sun from all angles. It also sits quite comfortably on your nose.
The Wayfarer is the model that fits best to the shape of my head and makes this my favorite. It might me the most worn type of sunglasses, but I think there is a reason for that. It just has the perfect proportions.
Which type of Ray-Ban do you prefer? (not only among those three, there is plenty of more models!) Upload your Ray-Ban look on Instagram with the hashtag #raybanenvision!
