After weeks of preparations and anticipation it was finally time to reveal the Berlinferno on Saturday at Blogfabrik. Young Italian artist Nicola Napoli has created a huge artwork for the Absolut Art Bar series that is a tongue-in-cheek response to all the criticism Berlin has received lately and an interpretation of all the worries and fears that Berliners have about the changes of their city.
For this event we turned the Blogfabrik, our new co-working and event space at Kottbusser Tor, into a pink inferno full of eccentric fantastical creatures. It was so much fun to change up the place and re-use all the modular furniture, it was almost like a play-set for grown-ups. It was such a pleasure to work with Nicola who has such a creative mind and so much wit, and also with the guys from Absolut who proved yet again what a modern and progressive brand they are by letting us create a world around our idea and message. Thank you for making this such an enjoyable collaboration!
We were super happy about how everything came together in the end and how many of you showed up to the opening to have a drink with us. We also want to thank our super charming live act Heather Sparx who gave a great performance filled with her joyful synth pop tunes and lots of good energy and glitter, and of course to our DJ teams Rydim & Ricardo Esposito and Dada Disco who both played the most amazing music for us. Enjoy the photos after the jump.