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Last weekend, the Equal Esports Festival took place in Berlin at the Telekom Hauptstadtrepräsentanz and shook up the international gaming scene. It was the first festival of its kind to take place in Germany – and it was about time.
You won’t be surprised to hear that the world of Esports and gaming is pretty male-dominated – like so much tech-related stuff. But it’s not that girls and women don’t play games, in fact, there are a lot of female gamers out there. And there are also a lot of non-binary gamers and other members of the LGBTQ+ community. But it’s not easy for them to get recognition or space in the scene.
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by Frank | Events
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Today we have the pleasure to introduce you to an exciting festival of Deutsche Telekom, our longtime partner. It’s about fun, about community, about equality and about female empowerment – and these are all topics that are of course also very close to our hearts.
The Equal eSports Festival, which takes place this coming weekend from October 29-31 at the Telekom Hauptstadtrepräsentanz, is dedicated to equality and diversity in the eSports and gaming scene. “eSports is a mass sport in which there is a lot of room for improvement in terms of equality and diversity,” reports Antje Hundhausen, initiator of the festival from Deutsche Telekom.
But supporting women in this otherwise male-dominated scene is just the beginning. It is also important to the festival to include non-binary players, for example, as well as people who otherwise have no access to the gaming experience due to their origin or social status. Everyone should be able to play and be part of the community.
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by Frank | Events
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When I look outside the window right now, all I can think about is just getting out of here. But of course, flying to a more beautiful place is not always an option. But what I experienced at my visit to the new Magenta Moon pop-up experience by Deutsche Telekom, comes actually pretty close.
The “Moon Garden” is a pretty cutting-edge immersive and interactive experience and the centerpiece of the new Magenta Moon Campus that is happening from now until November 1st at Leipziger Platz in Berlin and online with various workshops and talks. Imagine walking into a room that brings you to a completely new world, stimulating your senses and offering you a place to relax, to play, to explore. It sounds like a dream right now – doesn’t it?
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by Frank | Events
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In recent years, virtual reality has ceased to be an abstract concept and turned into a more and more accessible technology that is changing our everyday life. One of the big players in the field is Deutsche Telekom. Their Magenta VR app is proof that virtual reality is not only a great tool for entertainment and education, but also it can actually foster human connection.
The visitors at Berlin’s IFA exhibition in September were the first to see Fantaventura – a groundbreaking VR experience featuring the German cult music group, Die Fantastischen Vier. This unique project, celebrating the 30th anniversary of the band, gives a brand new life to their popular song “Tag am Meer” and is exclusively available in a 360°-version in the Magenta VR App. From what we saw, the VR experience aesthetically resembles the classic music video for that song, so if you’ve ever enjoyed watching it, now you’ll have the chance to actually step inside it along with the musicians!
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by Michalina | Misc.
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When you walk through the countless halls of the IFA fair for consumer electronics at Messe Berlin your senses will quickly be on overdrive: Each brand is out-doing the next with their elaborate set-ups and technical innovations that try to catch your attention. But the moment you step into the hall 21a – the one of Telekom – the world becomes Magenta and you are suddenly on a playground where it’s all about fun. This year’s presentation is trying a new format: A festival that brings all generations together.
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by Frank | Events
From September 4th til 9th the big consumer electronics fair IFA is taking place at Messe Berlin giving you a glimpse of the technology of tomorrow. After we visited the fair for the first time last year we were excited to dive right back and went yesterday on the first day of the fair to check out what all of the electronic brands have been cooking up in their labs.
Once again entering the Messe Berlin felt like walking into a technological wonderland. From smartphones to plasma TVs, from fitness gadgets to kitchen appliances, from stereo systems to vacuum cleaners you could basically find any kind of device that you could need in your like, or maybe not need, but want because it’s kind of cool to have. It was stunning to see just how many shiny new products are out there that are ready and waiting to be consumed by us. If you have a hard time to imagine how this all looks, don’t worry, we had our cameras with us and took plenty of pictures to give you an impression.
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by Frank | Design, Photos
On Friday I made my very first visit to the IFA at Messe Berlin, one of the biggest fairs for consumer electronics. I’m not a the biggest nerd when it comes to technology and gadgets. Of course for my work I need a laptop, camera and a smartphone. But that’s pretty much it, I don’t even have a TV. So before I stepped into the Messe Berlin halls I imagined the whole affair to be like and out-of-control visit to Mediamarkt. But little did I know what I was getting myself into. This turned out to be a quite immersive experience of an almost overwhelming magnitude.
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by Frank | Entertainment, Music, Photos
