In recent years, virtual reality has ceased to be an abstract concept and turned into a more and more accessible technology that is changing our everyday life. One of the big players in the field is Deutsche Telekom. Their Magenta VR app is proof that virtual reality is not only a great tool for entertainment and education, but also it can actually foster human connection.
The visitors at Berlin’s IFA exhibition in September were the first to see Fantaventura – a groundbreaking VR experience featuring the German cult music group, Die Fantastischen Vier. This unique project, celebrating the 30th anniversary of the band, gives a brand new life to their popular song “Tag am Meer” and is exclusively available in a 360°-version in the Magenta VR App. From what we saw, the VR experience aesthetically resembles the classic music video for that song, so if you’ve ever enjoyed watching it, now you’ll have the chance to actually step inside it along with the musicians!